Power Up Your Brand with CBS Digital Services
Traditional marketing strategy is losing relevance. The brands of today need innovative ways to mark their presence in the competitive world.
CBS digital services help brands plan and execute digital strategies that transform the brand presence and accelerate the business growth
Power Up Your Brand with CBS Digital Services
Traditional marketing strategy is losing relevance. The brands of today need innovative ways to mark their presence in the competitive world.
CBS digital services help brands plan and execute digital strategies that transform the brand presence and accelerate the business growth
THE PURPOSE
We believe that digital as a medium is meant to serve business growth not slowly
We make it simple for brands to understand their current & forecasted growth
We build data-driven digital strategies to accelerate results
We make it simple for brands to understand their current & forecasted growth
Our Mission
To Engage, Educate, and Evolve by creating a connected ecosystem where opportunity, access, and growth move seamlessly across India’s education landscape. Rooted in the vision of a Viksit Bharat, we aim to empower youth, educators, and institutions to become the driving force of a developed and inclusive India.
Our Vision
To build a collaborative education network where discovery, guidance, and opportunity flow freely creating a future where every learner, educator, institution and Industry contributes to building a stronger, progressive, and self-reliant India.
Basic Package - Starter Boost
- SOCIAL MEDIA
- EMAIL MARKETING
- CONTENT MARKETING
- PAID BOOSTING
- REPORTING
- Additional Complimentary Service
Standard Package - Business Booster
- SOCIAL MEDIA
- EMAIL MARKETING
- CONTENT MARKETING
- PAID BOOSTING
- REPORTING
- Additional Complimentary Service
Premium Package - Full-Service Domination
- SOCIAL MEDIA
- EMAIL MARKETING
- CONTENT MARKETING
- YOUTUBE MANAGEMENT
- PAID BOOSTING & ALL REPORTINGS
- Additional Complimentary Service (ONE TIME)
Our Expertise
BRAND BUILDING
• Identifying Target
• Creating Strategy
• Driving Digital Awareness
DIGITAL ASSETS
• Design & Print collaterals
• Website & CRM integration
• Social presence
• High-impact videos for launches, announcements and brand storytelling.
BRAND COMMUNITY
• Identifying Trends
• Creating Campaigns
• Driving Engagement
MARKETING & REPUTATION
• Social Media Marketing
• Influencer / PR / Personal branding
• Online Reputation Management (ORM)
• Response management
• Email automation
• Managed tech integrations
• Whatsapp marketing
BUSINESS GROWTH
• Listening and Research
• Digital Advertising
• Generate ROI
ADVERTISING
• SEO
• Google Ads
• Performance marketing
• Outreach campaign
• Database marketing
• Lead Gen campaign
DIGITAL GROWTH PACKAGES
Basic Package - Starter Boost
PRICE ON REQUEST
SOCIAL MEDIA
• Management of social media platform (Meta/LinkedIn)
• Content creation and posting – 8 posts per month (static/video/carousel
• Monthly content calendar
EMAIL MARKETING
• Setup and management of an email marketing platform (e.g., MailChimp)
• Monthly newsletter design and distribution – 1 per month
• List segmentation and management
• Basic performance reporting
CONTENT MARKETING
• 1 Blog per month
PAID BOOSTING
• Digital Boosting of Posts based on the given promotion budget
REPORTING
• Basic social media analytics
• Monthly activity reporting
ADDITIONAL COMPLIMENTORY SERVICE
1 Landing page
• Basic setup
• Mobile-responsive design
• Basic SEO optimization
• Contact form integration
Standard Package - Business Booster
PRICE ON REQUEST
SOCIAL MEDIA
• Management of social media platforms (Meta/LinkedIn)
• Content creation and posting – 12 posts per month
• Holiday and festival posts additional
• Monthly content calendar and strategy
CONTENT MARKETING
• 2 Blog per month
PAID BOOSTING
• Digital Boosting of Posts based on the given promotion budget
• Digital Advertising Plan (budget not included)
– Ad management & Ad creative cost is additional
EMAIL MARKETING
Setup and management of an advanced email
marketing platform (e.g., HubSpot)
• Bi-weekly newsletter design and distribution
• A/B testing for email campaigns
• Automated email workflows
• Detailed performance reporting
REPORTING
• Detailed social media analytics
• Monthly activity reporting
ADDITIONAL COMPLIMENTORY SERVICE
2 Landing pages
• Custom design
• Advanced SEO optimization
• Blog setup and content creation
Premium Package - Full-Service Domination
PRICE ON REQUEST
SOCIAL MEDIA
• Management of social media platforms (Meta/LinkedIn)
• Content creation and posting – 14 posts per month,
3 exclusive stories, 2 exclusive reels
• Influencer partnerships (if relevant)
• Monthly content calendar, strategy, and competitor
CONTENT MARKETING
• 3 Blog per month
PAID BOOSTING
• Digital Boosting of Posts – complimentary
• Digital Advertising Plan (budget not included)
– Ad management & Ad creative cost is additional
REPORTING
• Detailed social media analytics
• Monthly activity reporting
EMAIL MARKETING
• Full-scale email marketing strategy and implementation
• Bi-weekly newsletter design and distribution
• Personalization and dynamic content
• Sales funnel creation and management
• Comprehensive marketing automation
• Advanced reporting and ROI analysis
YOUTUBE MANAGEMENT
• Managing Playlists
• Uploading YouTube Shorts (based on the reels)
• Optimize YouTube profile
ADDITIONAL COMPLIMENTORY SERVICE(One - Time)
• Website
• Custom, high-conversion website design (10 pages)
• Advanced SEO and ongoing optimization
• Blog setup and content creation (4 posts per month)
• Advanced integrations (CRM, analytics, etc.)
• Regular security and performance audits
THE PURPOSE
Why Partner With CBS Digital Services
• Deep understanding of the education ecosystem
• Proven access to decision-makers across institutions
• Integrated strategy + execution under one roof
• Performance-driven campaigns, not vanity metrics
• Scalable engagement models across Tier 1–3 markets
• Strong on-ground + digital synergy advantage
The CBS Advantage
• Education-first marketing expertise
• Ready in-house team (design, content, tech, performance)
• Faster turnaround with structured workflows
• Built-in credibility within the education community
• Event + ecosystem amplification capability
• Revenue-focused execution model
BHARAT JAIN
CEO, CBS Group of Companies
20+ years of experience uniting learners, institutions, educators and industry across India.
NICKY JAIN
CHIEF MARKETING OFFICER
20+ years strengthening institutional impact and stakeholder trust.
NIVESH JAIN
CHIEF TECHNOLOGY OFFICER
Entrepreneurial tech leader driving innovation and scalable platforms in education.
Paid Add-ons
OPTIONAL – AT ADDITIONAL COST
Website Development (One-time)
• Information architecture & page flow planning
• Responsive design (desktop, tablet, mobile)
• CMS setup for easy content updates
• Contact forms, enquiry & lead capture integration
• Basic performance, security & launch support
Digital Ads Setup & Management (Monthly)
• Campaign strategy (Google, Meta, LinkedIn)
• Ad copy, creatives & landing page alignment
• Audience targeting & budget optimisation
• Weekly performance tracking & refinement
• Conversion and lead-quality reporting
Brochure / Flyer Design (One-time)
• Content structuring & visual hierarchy
• Custom-designed layouts (print & digital)
• Infographics & visual storytelling
• Print-ready and digital versions
• Revisions aligned to stakeholder feedback
SEO for Website (Monthly)
• Keyword research aligned to admissions / brand goals
• On-page SEO (titles, meta, content optimisation)
• Technical SEO (speed, indexing, structure)
• Monthly ranking & traffic performance reports
• Ongoing optimisation based on search trends
Logo & Brand Assets Design (One-time)
• Logo refinement or fresh design concepts
• Brand colour palette & typography system
• Social media & presentation brand templates
• Usage guidelines for consistency
• High-resolution files for digital & print use
Chatbot Development (One-time)
• Requirement mapping (admissions, FAQs, support)
• Conversational flow & response logic
• Website / WhatsApp integration
• Lead capture & enquiry routing
• Admin dashboard & basic analytics
WhatsApp API Setup (One-time)
• Official WhatsApp Business API onboarding
• Automated replies & notification workflows
• Integration with CRM / enquiry forms
• Template approval & compliance setup
• Basic analytics & usage tracking
Photography / Video Services (One-time)
• Shoot planning & content brief
• Professional photography / videography
• On-site or studio execution
• Post-production editing & optimisation
• Deliverables for social, web & campaigns
CRM Integration (One-time)
• CRM selection / alignment (Zoho, HubSpot, etc.)
• Website & form integration
• Lead pipeline & status automation
• Team access & role-based views
• Basic training & handover documentation
ORM & Social Listening (Monthly)
• Brand mention & review monitoring
• Response guidelines & escalation handling
• Sentiment analysis & reputation reports
• Crisis alerts & issue tracking
• Monthly insights & improvement actions
