OneDay MBA
1st Edition Launching 2026
You showcase your institution. Students experience it. CBS makes the connection happen.
1st Edition
Launching 2026
Pan-Indian
Presence
Your institution doesn’t just present — it becomes the stage where future business leaders are discovered, tested, and inspired
“One challenge. One campus. One full day.”
One Day MBA is a national-level experiential challenge designed to connect institutions with high-potential management aspirants before the admission cycle begins. Aspirants spend a full day immersed in a business school engaging with business challenges, faculty, and campus life directly. It is positioned as India’s first experiential MBA challenge, with a pan-India presence bringing together leading coaching institutions and management aspirants from across the country.
Nov
ONWARDS
From selection to immersion
The day is structured to move an aspirant from selection to a genuine campus experience.
National-Level MBA Talent Discovery Program
Identify and engage with high-potential management aspirants through a competitive selection process before the admission cycle begins.
Your Campus Becomes the Experience
Students spend a full day immersed in your institution through business challenges, simulations, team activities, and faculty interactions.
Showcase Academic Excellence
Position your faculty, pedagogy, infrastructure, and MBA ecosystem through curated masterclasses and real-world learning experiences.
Create Stronger Institutional Recall
Campus tours, innovation labs, student interactions, and hostel visits help aspirants experience your institution beyond brochures and advertisements.
Build Preference Before Applications Open
Students leave with a deeper understanding of your institution, creating stronger consideration, recall, and application intent.
Benefits
Who benefits, and how
Firsthand Experience
Hands-on business challenges and simulations that mirror real MBA coursework.
Real Conversations
Direct, real-time conversations with faculty and current students.
A Distinguishing Credential
Recognition as part of a national talent discovery program.
The campus becomes the stage for business challenges and team activities all day.
Showcase
Faculty, pedagogy, infrastructure and the MBA ecosystem presented through curated sessions.
Campus tours, innovation lab visits and hostel visits led by the institution.
Build Recall & Preference
A well-run day builds stronger consideration and application intent.